The two most common objections to business masterminds and how it’s killing your business

I’m guessing you may have identified one thing in my previous post that indicated that it’s time for you to join a business mastermind.

You may have thought to yourself: yes – this sounds like exactly what I need. And then all the but’s came flooding in like:

I don’t have time to devote to a business mastermind

Oh, my dear, I hear you-you’re a busy bee! I get it. But are you really working smarter in your business or are you just down in the weeds busy doing all the donkey work. And are you working on the RIGHT stuff that will ensure success in your business? Being in a mastermind helps cut down your working hours because you’ll leave every session knowing exactly what the steps are that you need to implement as well as the best systems to achieve success faster. Gone are the days of doing the trial and error stuff – your mastermind buddies have your back!

Why do I have to pay for it? Why don’t I just put an informal group together

Yes, absolutely you can put an informal group together, but that means you’ll have to invest your valuable time (which you’re already short on) to find the right people to be in your group. And then you’ll have to take time to organize and coordinate everyone schedules. And before you know it you’ve lost hours that could have been spent working on revenue producing activities in your business. So now this informal mastermind is costing you money. And even if you did find a way to run it nice and smoothly, how will you keep everyone focused, consistent and on point, and also make sure that your needs are met? Paid masterminds do all of the dirty work for you, all you need to do is rock up to each call with your challenge and be ready to engage, ask questions, learn from others, and be ready to grow your business.

Stay tuned for my next post where I’ll highlight more of the hardcore business results you can expect when you join a mastermind program.


The five signs that indicate a mastermind is what you need to up-level your business:

The five signs that indicate a mastermind is what you need to up-level your business:

So masterminds huh? They sound cool and exciting but when do you know that you’re ready to join one?

I’ve been running masterminds since 2015, and I’m personally in one for my business growth too. I’ve experienced the benefits, and exponential business growth first hand and my clients’ results include launching new side-hustles, online programs, adding new clients, new revenue streams, and hitting their income goals in half the time they anticipated. Bottom line: masterminds are the BOMB when it comes to growing your business fast! (if you ask me :))

In today’s email, I’m sharing how to identify when and if you need a mastermind. Ready? Let’s jump right in.

The five signs that indicate a mastermind is what you need to up-level in your business:

1. You’re gearing up for massive growth in your business
You’re implementing all sorts of new strategies, expanding your team and planning significant expansion. It’s new territory; you don’t have many or maybe ANY business friends who are at this level of business. And you’re facing all sorts of new challenges. Having support and accountability from like-minded people get where you’re at or are a little further along in their business would massively help you figure out the right path to hit your goal faster.

2. You’re doubting whether you’re prioritizing the right stuff to grow your business
There are all sorts of roads that may lead to success… or dare we even say it: failure. Which one of the options at hand is the right option to achieve your business success, faster and smarter? The collective intelligence and experience of a curated mastermind group helps you brainstorm the best business strategies and gives you hardcore advice to work smarter while speeding up your results.

My Mastermind Buddies and I with our Business Coach at a Mastermind Day in New York City.
My Mastermind Buddies and I with our Business Coach at a Mastermind Day in New York City with Money Mindset Coach, Denise Duffield-Thomas.

3. You’re facing new challenges in your business
Congratulations you did it, you officially grew to a new level in your business! But now you’ve got some new hurdles, like who to hire first, or perhaps you have to restructure your team and fire some people. There are lots of growing pains that come with business growth, and when you have a mastermind group who has your back, you’ll be able to overcome all these problems with more ease and confidence.

4. You’re feeling isolated and lonely
You have all these fantastic ideas, and amazing things are happening in your business, but there’s no one who you can call to bounce ideas off of or who can genuinely rejoice in your success and understand your entrepreneurial journey. Mastermind buddies are THE best people to celebrate, be vulnerable with or bounce ideas off of because they get you! They know you inside out because they live a parallel life to you in their business.

5. You’re struggling to focus and stay grounded on your way to your goals
Most entrepreneurs have shiny object syndrome – which is a beautiful gift when it comes to creating new and exciting programs and products, but it seriously blows and throws you off track when you’re trying to stay focussed and finish a project. Mastermind friends keep you accountable, they hold you to your mission and your ultimate goal and can call you out on your BS when you go astray.

Stay tuned for my next post featuring the two most common objections about masterminds and how it’s killing your business! Subscribe to the newsletter and get your million-dollar mindset cheat sheet below!


Mastermind Highlight Interview: What it takes to be a CEO

This week’s mastermind highlight interview may be one of my favorites yet. In this interview I get the DL on what it takes to take massive risks, run multiple projects in your company and step into that CEO mindset with our special guest: Andrea Isabelle Lucas the owner of Barre & Soul.

Watch the interview to get the juicy details on how she built the Barre & Soul empire, studies with the original creator of Barre’s daughter in the UK, wrote a book, created the world’s first online barre training in the Lottie Berk methodology, a clothing line and more while raising two kids practically on her own!

Become a barre teacher here!

Read more about Andrea and her new book here.
Shop her amazing workout gear here.

Andrea Headshot

About Andrea Isabelle Lucas

Andrea Isabelle Lucas is founder of Barre & Soul, a successful, rapidly growing community of studios delivering Barre & Soul method classes, and challenging, athletic Vinyasa Yoga classes to strengthen body, mind & soul. Barre & Soul method fuses elements of ballet conditioning exercises, yoga, pilates and calisthenics for a total mind-body workout that never fails to challenge and uplift clients. Andrea has overcome personal challenges from teen pregnancy to domestic abuse, and is building an empire based on her expertise and passion for womens’ issues, mind/body wellness, and Barre based on the authentic Lotte Berk method. She learned early how to fuel her inner fire through mind/body fitness, and has catapulted herself to entrepreneurial success. She is driven by a mission to support women everywhere to overcome barriers and pursue their biggest dreams with grace, grit and strength.

How I had my best February since being in business.

How I had my best February since being in business.

I can’t believe we’re already in March!? How are you doing? Do you still have that zest and drive to make this year your best year yet? I still do, and I want you to know I’m right here to help and support you to have the best year too!


And that’s precisely why I wanted to share the steps I took to have my best February since starting my coaching business in 2013! And it didn’t involve any new tech-savvy strategies or re-inventing the wheel in my business either. In fact, I did less with more ease the entire month long.


Here are the steps that made all the difference:

1. Outsourcing: I try to no longer do ANY of the “busy” work in my business. I hired a virtual assistant at the beginning of the year, and she’s doing all client on-boarding. The penny on this dropped massively for me when I attended a mastermind day with self-made millionaire Denise Duffield-Thomas last year. Women are terrible at asking for help, and that holds us back in business because we’re spending time on work that is not our zone of genius or keeps us from focusing on the revenue-driving activities in our business. Hiring people to help me with all these ad-hoc activities allowed me to focus my energy on reaching out to new and serving existing clients in an authentic way. As you may have noticed, I’m also undergoing a little bit of a transition over here to working only with people who want to grow their business and side-hustlers starting out or transitioning to full-time entrepreneurs, either in my private practice or through my mastermind programs.  This means the copy on my site needs to be adjusted and instead of wrestling with it for hours – I’ve outsourced it to my favorite copywriter. Other things that are on the list to outsource over the next few months: website optimization and updating, creative designs for website/social media.

2 . Working on my mindset. One of my mastermind buddies’ favorite saying is: “mindset work is the work.” And I have to say I agree with her. Since the beginning of the year, I’ve employed a few new strategies to overcome all fears, self-doubt and pretty much any thought or feeling that’s not serving me and what I want to accomplish in my business or life this year. There are millions of mindset tricks but here are the ones that I’m actively practicing:

a) Morning and evening gratitude and journal practice – I write out what I’m thankful for and allow some time to ponder on it along with anything that I’d like to release.
b) Meditate – I do 10 minutes of meditation in the morning to center me for the day.
c) Exercise regularly – I’ve also started doing a few new classes to spruce things up
d) A conscious effort to drink more water and eat healthier meals.
e) Releasing all things, stories, and people that don’t make me feel great. What that looks like in practice: I limit scrolling time on social media, I don’t read horrible news stories – yes, I stay informed but I don’t need to read 5 articles about the same sh8tty thing. I only hang with close friends who are near and dear and doesn’t suck energy. (note this doesn’t mean I don’t allow my friends or myself to vent or talk about the harder things in life)

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My office space: I’ve added a few things that inspire me here like the fresh flowers, sage and salt lamp.

3. Slowing the F Down!
If you know me you’ll know that I normally work at the speed of light and I’m going a million miles a minute, while this is great for implementing new programs and moving into action fast, it soooo doesn’t allow for being and working with more intention (read working hard and stupid). Always rushing things out means I don’t work smart in the long run. So I’ve taken some major chill pills (hence all the meditation work) so I can work and implement strategies that will reap more benefits and higher revenue long term.

4. Getting myself in the room with other successful business owners

I saved this one for last because it was the MOST important shift and contributing factor to having the best February since being in business for myself. I attended a mastermind intensive day with my business coach (another one of the best things I ever did for my business) in New York City at the beginning of the month, and it was the best thing ever, for two reasons:
a) I got to be in the room with multiple six and seven figure entrepreneurs; our work together lead to massive shifts for all of us. It heavily shifted the way I approach my business and how I now show up and work on growing it.
b) It was further proof that my mastermind programs are so essential and needed to help other entrepreneurs grow and thrive in their business! In fact, the day made such an impression on me that I decided to create one for the serious business peeps here in Boston too! Join me Friday, April 27th for a VIP Mastermind Day  – give yourself a day of space and deep connection to focus working ON your business vs. in it. Be in the room with an intimate group of spectacular businesswomen and step into your million-dollar business mindset (only ten spots available). Click here to join us.

And that was it. Simple, I know but so effective!

Now I’d love to hear from you!?

Have you recently outsourced a few projects in your business? What did you outsource first?

And which one of these tips was most helpful and will you employ first?