The #1 mistake that costs entrepreneurs freedom & joy.

The #1 mistake that costs entrepreneurs freedom & joy.

In this video, you’ll learn:



Many business owners start as solo entrepreneurs wearing all the hats in their business. Over time they’ll become the jack of all trades, and this can lead to some unproductive work habits that leave them feeling exhausted (and their team frustrated.) 

They have very little free time (if any,) and they’re resenting the very thing they started to bring them freedom and joy. (This, by the way, is where a lot of clients find themselves right before they hire me.) 

The above frustrations happen for various (and typical) reasons: 

  • Humans are creatures of habit, and so it can be challenging to identify and change the rituals that are preventing business owners from freeing up time
  • Society has an obsession with productivity, and narratives of hustling harder/success takes blood, sweat, and tears is preached everywhere you go.
  • Past experiences trigger business owners and make them not trust their businesses, putting them on edge and waiting for the other shoe to drop.

The biggest mistake all entrepreneurs make that makes them hate their business:

It’s from this frame of mind where entrepreneurs make their biggest mistake: 

I call it the “One day when then I will…” syndrome– this is where a business owner continually puts off giving themselves anything they need to succeed. But that day never comes, no matter their progress/success. 

This leads to more dissatisfaction – making the entrepreneur want to burn it all down, or they’ll start to entertaining thoughts of selling their asset. 

So, how do you get from this stuck and frustrating place to joy and freedom (without selling your business?)

When I work with my client to help them create more freedom without giving up higher profits, we usually start with the end in mind. 

I take them right to that “One day, then I will” fantasy, and I ask:

  • What would the ideal situation look like if you were running a profitable business that allowed you to take time off? 

Reverse engineering the objective:

Once the client identifies this, we reverse engineer the goal. 

We identify:

  • What systems would need to be in place to support the goal
  • What delegation strategies would need to be deployed
  • And address any weaknesses that may be lingering in their team structure 

I also help my clients identify their unique resiliency routines and ways of working in their business that rejuvenates and conserves energy. 

An incremental approach

Once all these pieces are in place, we develop an incremental upgrade plan that allows the client to gradually implement and test parts of the puzzle. By doing this, my client gets to experiment and trust their support structures and make changes in real-time. 

That’s part of the strategy we helped Sarah Noel Block implement, so she could spend quality time with her family. Read her story here.

Are you ready to break through to the next level in your business? In three short weeks you can establish a quick, daily journaling practice that will help you reach your full potential with The Up Level Project Workbook, plus receive a daily mantra sent directly to your phone by texting “Up Level” to +1 (617) 855 0518. 

How to use mantras to build momentum and create ease in your business.

How to use mantras to build momentum and create ease in your business.

Today, I’m going to share: 

  • Science-backed evidence of why mantras work so well and why you’ll want to use this for your business as well. 
  • How to use mantras to achieve business goals. 

Mantra’s and affirmations are prominent in the personal development world. 

And if you’ve read my book The Up Level Project, you’ll know that I love a good mantra, I love them so much that I’m now delivering free mantras by text to people in my inner circle if you’ll like to join us,  text  “Up Level” to +1 (617) 855 0518. 

I often get asked: 

  •  Why do mantras work so well? 
  •  How can we use them to achieve what we desire?

And so I wanted to do a video to answer these questions for you as well.

Why do mantras work so well: 

Our beliefs and thoughts influence how we act. In essence, we are the sum total of our beliefs, opinions, feeling, and actions. 

Even though I do a lot of strategy and systems creation work with my clients – I also spend a lot of time helping them to reframe beliefs and thoughts, rewiring their brains to become more strategic and resilient. 

And this is where mantras can become super helpful. 

Having a phrase that resonates that you can repeat and help ground what you want will help shift your perspective over time. 

And when you shift your perspective, your experience will change. This happens because of 

A process that’s always running in your brain that’s called confirmation bias. Confirmation bias states that your brain is in your brain is always looking for evidence/making up stories that support your beliefs and thoughts.

In short: If you have negative thoughts and beliefs – you’ll look for stories that support that. 

So by having a mantra, you help your brain to look for evidence that enforces the affirmation. This simple practice helps build momentum satisfaction and keeps you inspired to keep taking action. And as a result, you’ll then upgrade your results. 


How do you use a mantra? 

  1. It needs to be a phrase that’s believable to you. Something that feels like it’s possible. 
  2. Repeat it often.
  3. Use it when making decisions in your business. 

Let’s take this mantra from my book, The Up Level Project: 

“I choose my divine power and potential.”

  • If you fully embodied this mantra, how would you act on the daily or at any given moment? 
  • What would you say? 
  • When you make decisions, what decision would you make if you were coming from a place of divine power and potential? 

Mantras can become great tools to help you ground down and realign with what you genuinely wish to attain. 

If you’d like to start using mantras to help you fuel your motivation and satisfaction in your business, be sure to order my book, The Up Level Project Workbook – where I’ll take you through quick daily practices to establish your own resonating mantras for success and text “Up Level” to +1 (617) 855 0518. 

Hire the best business coach checklist.

Hire the best business coach checklist.

A business coach can be the best thing you ever invest in for your business. I’ve created a checklist to help you find the best coach for you and your business.

Download the “Hire The Best Business Coach” Checklist Now.

    The ideal business coach will help you: 

    1. Gain clarity and certainty in your business
    2. They will function as:  
      • An advisor and consultant sharing a wealth of knowledge and cutting-edge strategies with you 
      • A soundboard to bounce ideas off of that will help you to verbally process ideas/business challenges
      • Tough-love buddy – who’ll push back on you, keep you aligned with your values, and maintain the standards you strive to embody
      • A cheerleader who celebrates those big revenue months, massive business breakthroughs, and more with you
      • An accountability partner who keeps you focused and helps to remove the obstacles that are keeping you stuck
    3. Set up systems and strategies that align with who you are, your business vision, and your team
    4. Hire, delegate, outsource and manage your team
    5. Set up a thriving company structure and culture

    I know right? The ideal fit for your business is going to completely rock your world. 

    You’ll never have to feel lonely and isolated again! 

    But it’s absolutely vital that you hire the perfect match for your business, its size, and your personality. 

    And finding that person can feel a little scary. I get it. You’re about to hand over the keys to your business to a stranger. 

    So let’s ensure that you hire the best possible resource for you. As a two-time award-winning entrepreneur, best-selling author, and certified life coach with over 17 years of business experience growing companies in various industries, I’ve worked with my fair share of coaches over the years and have learned what separates a good business coach from a phenomenal coach and how to tell the difference.  

    Download my “Hire The Best Business Coach” checklist and make the best investment that will yield you phenomenal results! 

      Transformational Results Revealed Through Client Case Studies: