Uplevel your mindset for success w/ Suzy Ashworth

Uplevel your mindset for success w/ Suzy Ashworth

On today’s episode we are going to talk about how you can Up Level your life in all aspects by working on your mindset!

Suzy works with mindset messaging and miracle training for women in business. Helping women create businesses they love, so they can live a life of magnificent experiences.

Don’t forget to enjoy the experience now!

Most successful people will say don’t focus on the outcome because the outcome is usually the anti-climax.

Suzy Ashworth

It is about each of those little steps. It’s easy to get disillusioned and frustrated. Because of the work we do as entrepreneurs, people don’t get us, and it’s a rollercoaster. All that stuff can be hard if you don’t have the right support, if you aren’t focus on the big vision, and if you allow your work to be everything you do.

Staying present if all areas of your life is a good way to enjoy the moment more. Letting go of the outcome, enjoying the work and have more fun. I really feel like if you can get that it’s almost as if your success really speeds up.

Staying in flow of enjoy the journey.

Hanneke Antonelli

Thing’s you’ll hear in this episode:

  • How to start with what is right in front of you.
  • How Suzy came to work as a coach.
  • What to do when you realize the mindset work was the real work?
  • How do you shift from pushing to receiving?
  • How does the mindset influence the messaging?
  • #1 Strategy advice for entrepreneurs?

I see this a lot with clients that they are in one place but really want to go to another place. Start with what is right in front of you. Allow yourself to explore the options in front of you, make the first move and then see how quickly things happen.

Taking aligned action…what would I be doing if I was already there. Taking action from that place will help take you one step closer.

When did you realize the mindset work was the real work?

Seeing clients work and how they weren’t getting the results. We know the strategy works but why aren’t you getting to the result. Why it is working for some people but not others. What is different?

Step into the mindset and take it seriously, treat it likes it’s going to the gym and that’s really when things fall into place. Ah, ah’s and the realization of you can step back and not over do but allow and receive.

How do you help people shift from pushing to receiving?

Check in with how you are feeling. While you may still be doing a lot of things, the energy behind it is different from when you are in scarcity mode and feel like you have to carry it all.

Things like … this doesn’t feel great, I feel some fear here, or red flag. Getting out of your head and into your body about how you are showing up in life and business. Leaning into your gut feelings.

Working with aligned energy – you feel like you are cruising through while this doesn’t mean there aren’t going to be challenge here and there or stuff doesn’t still go wrong, but you can really move with those challenges and grow.

How does the mindset influence the messaging?

I think for you to share your message and it to be ‘your’ message, you have to give yourself permission to do you and show up for yourself is mindset working.

Asking yourself… why are you afraid to say this thing, what do you think is going to happen, how is the person you want to be, act, where do you feel unsafe in going to the space now. Really identifying blocks.

Your message is one thing, the stories you can use to communicate your message are a second thing. But when you can combine these that is your sweet spot.

Work on your mindset and messaging first.

#1 Strategic advice for entrepreneurs?

Work on your mindset and messaging first.

Asking yourself questions like…. Do you sound like you? Are you sharing in the most powerful way you can share your message?

If you enjoy the episode, make sure to take a quick screenshot of the podcast as you are listening and tag me over on Instagram stories @hannekeantonelli

If you’re feeling extra loving, leave me your review over on iTunes, too. Those reviews help other people find the show, and they’re so rewarding for me to go in and connect with you.

The Up Level Project is Now Available – Grab your copy here.

My Book is Here & The Inside Scoop

My Book is Here & The Inside Scoop

My book is out! Hear all about it.

Hello everyone and welcome back to the Up Level Project Podcast — and it’s the day that I’ve been working towards for just about 1 year! Today my book dropped on Amazon and beyond. That’s right– you can now get it anywhere where you buy your book! 

And if it’s not at your local bookstore or at the library — remember that you can request for them to carry it. 

For right now — let’s dive into what my book is all about! 

Grab my new book: The Up Level Project

The Up Level Project is a business and leadership book with a memoir flair. I take readers on a journey to hone your entrepreneurial skills and scale more profitable businesses without sacrificing your freedom. By sharing vulnerable stories about how I overcame depression after landing in a psychiatric ward and about how I faced sexual harassment while working on Wall Street.

I illustrate how those challenges led me to become the best version of myself. As a result, I also show readers how I persevered and started from scratch in three cities across the globe and built two award-winning businesses in under five years. Throughout the book, I empower readers with the strategies and tools to achieve sustainable success.

I wrote this book with the intention of bringing you something that you would actually want to read — I didn’t want it to be a dry boring business book. 

And according to our VIP Launch Team it’s definitely a page turner. Here are some of the early feedback we received:

So, if you’re looking for your next business book to read → then hop on over to Amazon or theuplevelprojectbook.com and start unlocking higher profits and freedom in your business today! 

Thank you again to my incredible launch team, and every friend, client, and my entire book writing team, James Reed, Christy Kirk  & Becky Robinson from Weaving Influence, Lisa McKenna from Arrow North, Alessandra Pollina and her team at Quotable Media, Alma Bruffy — Alma Bruffy photography, Jennifer Miller Make-up Artist, and everyone who’s cheered me on along this journey! And finally to you, my listeners — thank you for coming back and listening every week! I hope you enjoy the book! 

Until next week! 
X Hanneke 

If you enjoy the episode, make sure to take a quick screenshot of the podcast as you are listening and tag me over on Instagram stories @hannekeantonelli

The Biggest Lessons From Writing A Book.

The Biggest Lessons From Writing A Book.

It’s so close! Next week, May 25th, My book The Up Level Project: Your Guide to Unlocking Higher Profits While Creating More Freedom drops on Amazon and beyond — be the first to get a copy by visiting hannekeantonelli.com/book

I’ve learned so much during this entire process, and so, in today’s episode, I’m sharing my biggest lessons (and I believe some of them are going to take you by surprise!) These lessons apply to running a business too! Let’s dive in.

Your network is everything

Nurture it, don’t be afraid to ask for help. People want to support and help you. Moving forward I want to set an intention of forming more real and deep connections with people.

Acknowledge people

Acknowledging people and saying thank you! And give them compliments often. I’ve received so many amazing notes and feedback about my book, and it meant so much to me.

It reminded me of how important it is to thank everyone on your team and to praise them for all the stuff they do get done/correct daily. It’s easy to get bogged down in the things that are going wrong but absolutely make sure that you give praise often, as that will keep your team motivated.

Have patience

I’m a super impulsive person and on the Kolbe Index scale I’m a quick start 9, which means that I feel comfortable to take action with very little research or information. Once I know I want something I go for it.

Writing the book taught me to slow my role a little. To pay more attention to detail  — because they do matter (or hire people who’ll do it for you.)

There were many working pieces (and still are) a lot of parts that have to come together before we launch the book on May 25th, and so I’ve had to constantly remind myself to be patient and that I’m exactly where I need to be right now. 

Have fun!

When I started the process of writing a book, I made a deal with myself. I was like: “Ok – we can do this BUT — we are only allowed to do this if we make it fun!”

So, I came up with a strategic plan that would honor that intention, it included:
Never writing until I was completely empty, I always finished every writing session with more to say, and I never allowed myself to write to the point where I felt frustrated.

I also hired one of my best friends (and paid them their full price,) James Reed, who was an expert editor.

Hire experts and outsource what you’re not good at.

I hired an entire team of people who specialized in editing, book design, marketing, with a PR team to boot.

In my Pilates business I spent way too much time doing things that were not in my wheelhouse and the result was a burnout and frustrated instructor who couldn’t serve her clients well anymore. (Yes — I do share more about this in my book too!) This time around I knew better and outsourced EVERYTHING I could possibly outsource. It felt so great and allowed me to continue to focus on serving existing clients to the highest level.


Toward the end of the launch journey I definitely felt a little energetically depleted. So, I made sure that I stayed on top of my resiliency routine as if it was my job. I also relied heavily on my book launch team, my assistant, and others to take on a few extra tasks.

Have boundaries and enforce them:

  • To stay focused and bring my book into the world, I said no to a lot of things last year.
  • No, to relationships that felt more predatory than symbiotic.
  • No, to opportunities or events that weren’t in alignment with my vision for the future.
  • No, to content that wasn’t based on facts and reliable sources/caused drama/harm.
  • No, to social engagements or Zoom calls when I was low on energy.

Honoring my instincts and gut feelings was hard at times but ultimately enforcing my boundaries helped preserve focus and energy and brought me more in alignment with where I’m going and who I want to become in the future.

Celebrate all of the journey (not just the destination.)

I tried and continue to set the intention to celebrate every little bit of progress along the way and to savor every win, every email/post/text with feedback about the book. It’s helped to fill my cup, keep me motivated, and keep me going. 

If you’ve been one of those amazing people who’ve sent me a quick text, posted about my book on social, and or emailed me — thank you from the bottom of my heart! I really appreciate you and your words of acknowledgement means the world — thank you! 

Join the waitlist here and be the first to order your book when it drops May 25th

Write your book in 90 days with James Reed

Write your book in 90 days with James Reed

Are you writing a book or have you ever dreamed about writing a book?

What a special episode we have today. I sit down and talk with my friend and editor James Reed. James and I met when he started Pilates and here we are a decade later. James is an editor for the LA Times and as a journalist has years of writing and editing experience.

In this episode you’ll learn:

  • How to become a better writer.
  • How to start to write a book.
  • What the book writing process was like.
  • Lessons learned from writing a book.
  • Hanneke-isms and more.

From start to finish, I (Hanneke) wrote a book in 90 days – this is due to James’s table of contents starting point. He really slowed me down on the first steps and this really allowed the words to flow when I sat down to write.

How to start

Four words, start writing the book. That’s it, that is my biggest advice for those who want to write a book. The greatest challenge is just writing, make time to write and give yourself this time to get into a rhythm.

Journal writing is perfect because you are just doing it for the pleasure of writing. If you are struggling, write about why you are struggling and really move through that space of not wanting to write or uncertainty of what to write about.

Lessons learned from the process

As a first-time author, I remember reading and being told to just write that it wouldn’t be the final product. I had to really go into this with the mindset of I’m learning and reminding myself that everything that I’m being told is to write a better book, and it’s not personal.

For me, I went into this with the attitude of I’m going to be a better writer and this is going to be something that people want to read. After writing in a blaze the first draft of the book was sent off to James for edits. Initially, I didn’t understand some edits but after going back and making changes I see why they were suggested.

So much of writing a book is really applicable to business itself. When we slow down and really process what we’ve done, we can see things differently. Really having some guide post about what you are wanting to do but also letting go of things.

We would love for you to share this episode with your friends.
If you’re feeling extra loving, leave me your review over on iTunes, too. Those reviews help other people find the show and they’re so rewarding for me to go in and connect with you.

Join the waitlist here and be the first to order your book when it drops May 25th

How you can utilize your network for success with Christy Kirk.

How you can utilize your network for success with Christy Kirk.

On today’s episode we have special guest Christy Kirk, of the Weaving Influence Team. Weaving Influence is a creative team that specializes in marketing books, connecting leadership and business professionals with ever-growing networks.

With a journalistic background and 8+ years of experience in book launching, specializing in non-fiction, business and leadership books. We are so excited to talk with Christy today, about how you can utilize your network to get word out about your book or other projects and how we can help others to succeed at their dreams.

Let’s dive right in…

The world of book launches is just like social media, the social you see today isn’t the same social you’ll see tomorrow. Outsource your weakness and this is something that I highly suggest for those who are in Leadership positions.

Book sales are important but to sell the book and sell it long term it’s important to get reviews – Amazon reviews – those are crucial. The best way to do that is to get a group of people who are invested and want to read to the book, that is your launch team. Then you are providing these people with an early release of the book, so when the book launches they are leaving a review.

We always want to encourage purchase, so if you liked the book buy one for a friend and share it with your teams and network. It’s really about creating a community.

It is a commitment to be on a launch team, but be upfront with the author. Example… “I can only share on social media”. That is okay, but this allows us to know the way we can help you to share.


A few things you can do if you don’t have a lot of time to commit. Ask your library for it or go into a book store and ask if they have it. These places order books based on books people ask for.

The mistake I see authors make is that they are afraid of the ask. Don’t be afraid to ask people for their support and help.

Questions you’ll hear:

  • The value of having a launch team?
  • How to be a good launch team member?
  • What else you can do to help friends get the word out about their book if you can’t commit to being on the launch team.
  • The number one mistake that all authors make when they’ve launched their book?
  • Your favorite thing about helping authors launch their book?

Go chase your big dreams and share it with the world!

Thank you, everyone who submitted questions! We would love for you to share this episode with your friends.

Join the waitlist here and be the first to order your book when it drops May 25th

Things to keep in mind with your book cover w/ Designer Lisa McKenna

Things to keep in mind with your book cover w/ Designer Lisa McKenna

I had the pleasure of working with the remarkable designer Lisa McKenna on my book cover, and she is here today to talk to you about things to keep in mind when designing your cover with all the best tips!

You’ll hear:

  • What is the first thing you should consider when designing your book cover?
  • What is the biggest mistake you see people make with their book design?
  • Leaving you with general business wisdom

Book Cover Designs and Process

Questions you’ll hear Lisa ask Hanneke:

  • What sparked you to write your book, what did the world deserve to hear from you?
  • What are your hobbies/interests that people would be surprised you like, and how do they weave into your work?
  • Which film could you watch over and over again and why?
  • Any foods you absolutely abhor? 
  • What are the stupidest questions people ask when they hear your lovely accent and that you are from S. Africa?

About Lisa


For over 25 years Lisa McKenna has been designing communications for a full spectrum of organizations.

By the time she was 21, she had left her mark in companies like Bain, CW56, and Esteé Lauder.

In her mid-20s she co-founded a design firm that garnered awards for her work with United Nations, Fleet Bank, and consumer brands like UGG.In 2006, she noticed a gap in the needs for mobile apps geared towards women and girls and founded GoGirl games.

A daughter of immigrants, her Irish entrepreneur dad taught her everything about business, a strong commitment to customers,  and making sure their experience is warm and want to frequently return to his bar. 

Never losing her passion for pivoting, she built Arrow North, a communications design firm. She is currently building a publishing company that unearths obscure books in the public domain she feels the world needs to read and carefully redesigns them.

Thank you, everyone who submitted questions! We would love for you to share this episode with your friends.

Join the waitlist here and be the first to order your book when it drops May 25th

Questions Part 2 with Hanneke Antonelli

Questions Part 2 with Hanneke Antonelli

Back by popular demand today on the Up Level Project Podcast, it’s another podcast party with special guest Hanneke Antonelli the host of the Up Level Project Podcast and editor, producer, comedian and husband Robert Antonelli of Antonelli Visual Media. You asked so many great questions, we couldn’t leave them unanswered.

Listen to part 2 here:


Questions you’ll hear, plus we have a few surprise questions for Hanneke!

  1. What do you value most in friendships?
  2. What are you passionate about in your life?
  3. How is it that you always seem positive?
  4. How do you manage to stop the negativity of people pulling you down?
  5. Do you think you’d still find yourself becoming a business coach if your history looked different – say you never left South Africa?? In other words, do you feel this would have been your calling regardless? Do you feel it’s the work you’re meant to be doing?
  6. What are the most significant things besides family that you miss about South Africa?
  7. How do you think growing up in South Africa has shaped you and contributed to your success? 
  8. What has been your biggest lesson that  you would tell your just starting-out self (What do you  know now that you didn’t know when you started your business.)
  9. What assumption is the biggest mistake most of your clients make before working with you?
  10. What does the decision-making process look like for others?
  11. Do you feel like your business is in a good place, or do you wish you were further along?

Thank you, everyone who submitted questions! We would love for you to share this episode with your friends.

Join the waitlist here and be the first to order your book when it drops May 25th

Resiliency and Money Mindset

Resiliency and Money Mindset

In today’s episode of The Up Level Podcast, we have a special guest. This special guest is the editor of this podcast, the go-to video guy, and also my husband.

Robert Antonelli the owner of Antonelli Visual Media, and today he is going to talk with us about how his resiliency routine and money mindset have helped during a time that has severely impacted his business not just in 2020 but in 2021.

Like many entrepreneurs making a shift in their businesses to not only accommodate their clients but their selves.

In this episode we to talk about the things that have helped him show up every single day and continue on despite uncertainty and challenges.

Robert runs a video production company whose primary focuses on weddings. This has made a huge impact on the financial budget well into 2021.

He has joined me to develop a resiliency routine that works for us. You might be asking yourself how do you get a partner to start a resiliency routine with you that perhaps they were hesitant to do before.


Robert taken these steps to focus on his resiliency routine


Starting his day with meditation allows him to get present with himself. This helps him to not have tunnel vision and control stress so that he can focus on possible solutions. It has allowed him to release attachment to the outcomes that were supposed to happen.

Focusing on the Money Mindset

Letting go of the worry where money will come from and letting go of worry that you won’t get any more business because it is out of your control.

This opens up your mind to allow you to focus on new opportunities that can come your way. It is a time where you allow your business to grow in the direction that it should. Opening his business up for innovation.

Remember that this will not always be the thing that you want to do, but when you have this routine you will see results. Having a resiliency routine and money mindset makes you more resilient, helps you to adapt, to bounce back, and to move forward.

Join the waitlist here and be the first to order your book when it drops May 25th

Prepping for a Brand Photoshoot with Nicole Otchy

Prepping for a Brand Photoshoot with Nicole Otchy

I am so excited to speak with my good friend and stylist guru, Nicole Otchy, on how to prepare for a brand photoshoot.

Nicole has been a stylist for more than a decade and her clients include some of America’s elite. Her mission is to help women create memorable brands by using their wardrobe to confidently share their work.

You’ll hear about how you can get yourself ready and feel confident for your next appearance.

What would be your advice for people who are getting prepared for a book cover photoshoot?

Books covers are very different from branding photoshoots. The book cover is one of the most important ways to showcase your business, more than social media. The social things go away but the book cover outlast you. Sticking the balance between where you’ve been and where you are going.

This is an expensive piece that effects so many things not just the cover of the book. The images of the book will be used from speaking engagements, to appearances and more.

It’s also important to know how you’d like to be photographed for the cover but more important to know what your book cover is going to look like before the photoshoot. This is the number one mistake I see people make throughout the years.

What is the one thing that most people forget when planning their outfits for a brand photoshoot?

People forget they are two-dimensional in a photo and what looks good in real life does not necessarily look good in a photo.

There is a way to test to see if something would work in advance. If it is more than a handful of extra material it’s probably not a good idea.

Options are also a great idea for day of shoot, to help eliminate some pressure of what to wear.

Trends, colors and patterns can be tricky but white is a good option. Key here will be if it’s a book cover or an author photo.

What does it mean to align your personal brand with your wardrobe?

Think about how long things are going to be around, the context, more in depth of what your brand stands for, where you want your brand to go, if all your book dreams came true how would your brand change – all the things!

What are the real factors in your marketing?

Get an experts’ advice, nothing wrong with asking your friends, but they don’t see you according to what you are desiring for your target audience. They aren’t looking at you in the marketing eye.

Script FLIP


Questions from Nicole to Hanneke:

Most unexpected lesson from writing the book?

How very sensitive I’d have to be my language, making sure its inclusive.

AND, how much work the post-production piece is KICKING MY BOOTY

How do you make it more accessible for people to be a personal brand? What factors are you thinking about?

Becoming okay with being visible. Taking the light off you and putting it on whom you want to help. When you are thinking too much about what people are thinking about you, you are taking away serving them.

I am my brand. My brand is an extension to who I already am, but I do amplify what is already there when I am in the public.

I’m thinking about writing a book, what do you think?

Make sure you know where that book fits into your business. What purpose is the book going to serve?

Remember if you’d like to get a free copy of my book, you can do so by joining us in the VIP Launch Team here.

How I make big business decisions (fast — without overthinking)

How I make big business decisions (fast — without overthinking)

As you know, I recently revealed the cover to my book. Delivering the final product, required a lot of decision-making. And in today’s episode, I’m going to pull back the curtain. I tell you more about the decision-making process I’ve followed while making all the million little decisions about the book.

Speaking about decision fatigue, the post-book-writing process has given me a little bit of that.  There have been a gazillion little decisions that needed (and are still being made). 

Picking the book cover was just one of many choices that required lots of bandwidth. I often get people asking me about how I make decisions faster. And I shared some of those insights with you in Episode 76, I focused specifically on how you use your goals and values to make business decisions. In today’s episode, I’ll show you how I used some of the insights from that episode in action in my business and more.

1 – Stop trying to make the PERFECT decision and release shoulda, coulda, woulda:

Before the book cover — there was the choosing of the photos to put in as contenders to win the spot on the cover of my book. 

I laid awake for quite a few nights about these decisions because there were so many to choose from.

Which one would be the perfect one?
Did I really do the best poses?
And I shoulda done this and that, etc.

The picture I really wanted and thought was the absolute most perfect one had a little bit of camera shake on it. And so, I had to go with one that was quite similar and had to choose to not obsess over it being absolutely perfect. I had to lean into knowing that that photo would do just a well and remember that I’m the only one who would notice.

After the new cover was chosen with the slightly different cover, my VA went  — you’re going to have to tell me what the difference is please — I can’t see it! 

Proof that obsessing over the tiny little itsy bitsy details is a huge waste of time — no one else is going to notice them. So stop trying to be perfect. 

Instead, ask yourself: What’s the best decision that will bring me closer to my goal?

big business choices

2: Outsource some of the decision-making: 

I hired a team of people who are experts at book launching, design, branding etc. So, I stood back and let them shine at what they’re good at; only coming in at certain points of the decision-making process. 

This allowed me to free up some much-needed bandwidth to focus on the stuff that I’m an expert at… coaching, selling, and personal outreach to promote the book.

3 – Understanding whose opinions I attach weight to: 

So, there were five great cover mock-ups, and they were all very different. (my VIP Launch Team got to see them — if you’d like to join the team, be sure to click the link in the show-notes to join us, and you’ll get a free copy of my book and other behind-the-scenes perks too!.)

Anyhow — Like most people, I also sometimes look for validation from others. So, naturally I shared the five mock-ups with a few close friends. This lead to conflicting opinions, most of my friends were picking the photos that most represented me as their bubbly friend.

Their feedback left me more confused. It’s then that I took a shot of my own medicine. To make the best decisions and guard me against overwhelm, analysis paralysis, procrastination, overthinking… I stopped asking others for their feedback.

Centering around my target market which is entrepreneurs who want to scale their businesses and create more freedom. I turned to the team of experts and a few of my mastermind friends who are in my target market. They all picked the cover that I knew in my gut was the best one! 

4 – Trust your gut and know yourself

I do a lot of work to stay present and centered. And trust me I spin out quite a bit but throughout the years I’ve learned to try to be patient and make important decisions once I’m more grounded (this is also something that’s in alignment with my personality type. 

By using my gut and understanding myself, my goals and my business’ needs; it also helps me to make the best decision with the information that I have at hand in at a particular moment.

5: Choosing to release doubt and worry: 

Finally, I shift my focus away from obsessing over whether I’m doing the perfectly right thing, as that only makes me doubt myself more and bring on unwanted and very unproductive worries 

Instead,  I focus, on how I can take action on the decisions I make, and make those decisions work (and of course give myself permission to change course if need be!). 

Remember if you’d like to get a free copy of my book, you can do so by joining us in the VIP Launch Team here

VIP Launch Team Invite

VIP Launch Team Invite

Want a free advanced copy of my book The Up Level Project – Your Guide to Unlocking Higher Profits While Creating More Freedom.

The Up Level Project is a business and leadership book with a memoir flair. Life coach Hanneke Antonelli takes readers on a journey to hone their entrepreneurial skills and scale more profitable businesses without sacrificing their freedom.

You’ve heard and watched me go through the whole process from that very first meeting with my editor and friend in a coffee shop in L.A., to brainstorming and scribbling ideas on pieces of paper in South Africa, and then finally writing the first draft of the book in 90 days during quarantine.

If you say yes you’ll get:

  • Advanced copy of the book
  • Private Facebook group with live conversations
  • VIP launch team party

What I ask from you, any of the following:

  • Complete the form below
  • Share it with friends
  • Leave a review
  • Interview me on your platform or do a Live with me

Now I’d love to hear from you!

Please leave us a review on iTunes, Stitcher or wherever you enjoy listening to your podcasts.

Is there something your family or culture has taught you that’s currently holding you back from moving forward in your business? I’d love to hear all about it, please tell me by commenting below.

Want to be part of my Book Launch Team?

Get a free copy of my book before others & help me get the word out about the book! Learn more & join here.

The Up Level Project Podcast Episode #100 with Hanneke Antonelli

The Up Level Project Podcast Episode #100 with Hanneke Antonelli

100 episodes!!! I can’t believe it! I’ve talked business and life in the last 100 episodes with some special guest. You’ve shared and commented. You’ve connected me to so many remarkable people.

Special thanks to all the guests of the Up Level Project Podcast, to our producer and editor and YOU the listener! Thank you, from the bottom of my heart for listening and for sharing the show with your friends.

To celebrate the 100th episode, we did something a little different. Over the last several weeks, you all have sent questions for me – everything from life to business. We hope you love the show!

You can listen here:

Questions you’ll hear:

  1. In a word, what was your transition from South Africa to the states like?
  2. What’s your favorite meal to cook?
  3. Do you feel that you can relate more now to Americans or South Africans and why? 
  4. What made you decide to write a book?
  5. What has been your superpower as a coach, and why?
  6. What’s something on your bucket list?
  7. How have you made the hard (or at least radical) decisions to make significant changes in your life?
  8. What are the three most common traits that your clients share that set them up for success and then likewise that challenge them in pursuit of their goals?
  9. What’s an example of a goal you were able to coach yourself to achieve, and then what is a goal you’re still strategizing with yourself to achieve?
  10. From where do you generate your joy?
  11. How do you keep up the creativity? How do you “fill the well,” so to speak?
  12. What was your biggest challenge writing your book?

Thank you for celebrating with us! We would love for you to share it with your friends.

Want to be part of my Book Launch Team?
Get a free copy of my book before others & help me get the word out about the book! Learn more & join here.

Growing a business by utilizing your network with Janice Carte

Growing a business by utilizing your network with Janice Carte

Janice Carte, the founder of Tiny Spoon Chef, a Boston-based personal chef bringing healthy, deeply flavorful food to your home every week. She works with busy families, single professionals, and working couples to bring excitement and pleasure to mealtimes at home.

After years in the restaurant scene and day job was completely not engaging, Tiny Spoon Chef began with Janice cooking for a single client at their home.

On paper, she’s an expert in food. In reality, her superpower is relationships.

business relationships

In this Episode:

On today’s episode we talk about like many business owners during this time of uncertainty feeling the need to lower their prices to still continue to operate in their business.

However, this did not help provide them any relief as they were still working the same amount of time for half of the price. This leads to the business making half of the profits for the same amount of time leaving little to no room to scale your business.

She realized that to have a successful business that allowed her to work on her craft and grow her business she needed to cultivate her business to reflect the value that she was putting in.

When building Tiny Spoon Chef, Janice has made relationship building a cornerstone to its success. For The Tiny Chef, relationship building allows her to make sure people feel seen, feel human, and feel supported.

When doing these things and building the relationships, the business came organically from a loving and genuine place.

Janice also shares some successful business tips and marketing success stories that helped implement, perfect, and grow her business.

Now I’d love to hear from you!

Please leave us a review on iTunes, Stitcher or wherever you enjoy listening to your podcasts.

Is there something your family or culture has taught you that’s currently holding you back from moving forward in your business? I’d love to hear all about it, please tell me by commenting below.

Becoming more innovative with Gianne Doherty

Becoming more innovative with Gianne Doherty

Gianne Doherty and Jay Weeks founders of Organic Bath Co. a skincare line that uses clean ingredients to nourish your skin.  Also, the founders of the Well Summit, an event dedicated to helping you live your healthiest and most fulfilling life. This power couple knows how to innovate and get things done.

In today’s episode we take a look into how they manage to pivot their business and continue to show up as supportive pillars of their community.

With a new normal and dreams of an exfoliating face mask, she realized you can’t do it all. So, with mask dreams on hold and a rise in sales of hand sanitizer the world pushed her to pivot, so she could provide a completely clean alternative.

In this episode, you’ll hear:

  • How not doing it all actually propels you forward faster.
  • Cultivating a spiritual practice can help to navigate times of uncertainty and learn to trust.
  • Making a choice to say ‘YES’ to keep going, when you want to quit.

Now I’d love to hear from you!

Please leave us a review on iTunes, Stitcher or wherever you enjoy listening to your podcasts 🙂

Is there something your family or culture has taught you that’s currently holding you back from moving forward in your business? I’d love to hear all about it, please tell me by commenting below.

Want to be part of my Book Launch Team?

Get a free copy of my book before others & help me get the word out about the book! Learn more & join here.

How your values & clarity will build DEI in your brand.

How your values & clarity will build DEI in your brand.

On today’s episode of The Up Level Podcast we have two special guests Erica Courdae and India Jackson.

A dynamic duo with over 30 years of diverse experience. Not only running a successful coaching business and marketing company, Erica and India are the hosts of the Pause on the Play Podcast. Erica Courdae + India Jackson are two leaders who combine two very different fields of expertise together for game-changing results.

As an entrepreneur + licensed coach, Erica Courdae guides people through having engaged conversations and imperfect action within large communities, international podcasts, and live events to create inclusive work spaces and ethical company cultures.

India Jackson, the CEO of Flaunt Your Fire, and her team provide visibility consulting, strategy, photography, training, social media management, and branding to companies like Christian Dior, six-figure coaches, and professional athletes.

We talk about how you can build a more diverse and inclusive brand that is going to stand out, attract and have the impact you want to have on the world.

In this episode you’ll hear:

  • The importance of building a diverse and inclusive team.
  • Why developing your values to drive inclusion and diversity is important.
  • How your clarity about your ideal client will help them identify with your brand.

Now I’d love to hear from you!

Please leave us a review on iTunes, Stitcher or wherever you enjoy listening to your podcasts 🙂

Is there something your family or culture has taught you that’s currently holding you back from moving forward in your business? I’d love to hear all about it, please tell by commenting below.

Want to be part of my Book Launch Team?

Get a free copy of my book before others & help me get the word out about the book! Learn more & join here.

10 Minutes To A More Resilient and Strategic You

10 Minutes To A More Resilient and Strategic You

In today’s episode, we’re talking about a quick and easy practice that will help you become more resilient and strategic if done daily.


Being a business owner is incredibly rewarding, but growing that business and leading your team can be challenging, especially in times of massive change and instability. 

Overwhelm, stress, and burnout are factors that regularly plague entrepreneurs. And that’s why it’s so essential to establish resiliency routines that support not only your mental health but your physical well-being as well. 

Mainstream productivity advice and tools offer many suggestions that are not sustainable and can create more stress and further drain your energy. 

Think about these: you gotta get up at 6 am, run 5 miles, drink 6 cups of green tea, make sure you work like this, and that → I’m exhausted just listening to those folks.

Everyone has a unique way of operating, and when you implement mainstream productivity tools, it can be detrimental.  

As an entrepreneur, it is imperative that you understand how to work with your strengths, energy levels, and your unique way of operating in this world. You have to take radical responsibility for how you show up to seize the day, every day.

This why I have my clients do many personality tests when we start working together. By knowing how they gain their energy, e.g. –the one most of us know:  introverts need lots of alone time vs. extroverts to recharge their batteries by spending time with people, clients can start to take back power and autonomy of their energy.

Other personality tests like Human Design, or How to Fascinate also help business owners to understand their most effective leadership style, which will help them make the best decisions. When you consider all that information, you can use existing habits and routines to support your mental well-being and your energy levels or create new ones that will help you prevent burnouts. 

When clients start implementing and integrating this information into their daily life they find that they sleep better, their anxiety goes down, and they are better able to focus.

And this is what we mean when we say they become more resilient. When you’re rested, grounded, and focused, you can better cope with whatever life throws at you.

My clients love knowing and implementing this information. They find that it invigorates their business on all levels and turns them into the most-valuable asset and leader of their business.

Another practice that I help my clients to cultivate when working together that also allows them to become more strategic is to set up a morning routine where they take a few minutes to get into their work-mode zone. By doing this, clients become focused and shift into a solution-orientated frame of mind (which, as you may remember from Episode 89, has now been scientifically proven to be the mindset you need to be more successful.) 

I’ve dubbed it the Up Level Project Daily Practice, and you can download it at HannekeAntonelli.com/dailypractice.

The practice consists of four easy steps: 

Step 1: Connect to your vision: focusing on what you want to accomplish. 

Step 2: Check in on how committed you are to accomplishing your goal.

Step 3: Imagine yourself having already accomplished that goal and embody the qualities of your future successful self. How would you act, what would you think, if your goal was already achieved – embody those traits now. 

Step 4: Checking in with your mindset around your goals. Do you believe that it’s possible to accomplish those goals, if not — what do you need to adjust? As I’ve mentioned with the Up Level Formula  — it’s here where you have to remember that the results we can achieve are an accumulation of our beliefs, thoughts, language, feelings, and actions. To achieve higher results, you have to uplevel everything in that equation. 

When you take 10 minutes or less every day to implement this practice, it will help you naturally step into a more strategic mindset and waste less time and energy to achieve your goals. 

And as I mentioned, if you’d like to adopt this daily practice into your routine — you can download a quick PDF with more information about it at HannekeAntonelli.com/dailypractice.


How To Prepare Yourself To Survive It All w/ Kristin Chambers

How To Prepare Yourself To Survive It All w/ Kristin Chambers

Kristin Chambers founded D.A. Luxury Travel in 2007, a modern-day luxury travel consultancy catering to discerning vacationers. She is Boston’s go-to award-winning, trusted travel advisor for clients seeking honest world-class experiences. In 2016, Kristin founded TRAVELLUSTRE — a portfolio of carefully recruited, highly regarded Boston-based travel consultants. 

With 18 years’ experience designing itineraries, Kristin has amassed extensive connections and global partnerships—including her “black book” of powerhouse insiders.  Kristin and her team can provide truly unforgettable memories with this exceptional partners’ network, incorporating human connections and thoughtful and personally curated itineraries.

At the end of 2019, I had the honor of working with Kristin and her team. Kristin had made some provisional adjustments and planned to handle an economic downturn with the market rumors of a coming recession. In today’s episode, we’re going to take a more in-depth look at how those preparations helped her navigate the pandemic. 

In this episode, you’ll hear answers the following questions:

  • You’ve managed to build a successful multi-million dollar travel-agency, in an era where most travel agents were closing down. Yet, this tells me so much about you: you’re a savvy business person, with grit and tenacity, and an innovator. Now what do you think has been the superpower that helped you do what others deem to be impossible to do when you look back?
  • When you approached me to work with your team at the end of 2019, I remember you telling me that you had already started taking precautions against a possible economic downturn — since then can you tell us a little about what those adjustments were?
  • You belong to a travel-specific mastermind-like group, and you’ve invested in working with me. How has asking for support and surrounding yourself with other like-minded business thought-leaders helped you grow your business?
  • As a result, when the pandemic hit the travel industry: which of these precautions were helpful?
  • What other pivots did you make, and how did you gain clarity on how to adjust?
  • The travel industry has been one of the hardest hits ones; how have you managed to keep yourself and your team motivated?
  • What do you think the future of travel will look like? What is your biggest lesson of 2020? And what are you excited about in 2021 for both of your businesses? 

Now I’d love to hear from you!

Please leave us a review on iTunes, Stitcher or wherever you enjoy listening to your podcasts 🙂

Is there something your family or culture has taught you that’s currently holding you back from moving forward in your business? I’d love to hear all about it, please tell by commenting below.

Registration for the Up Level Program is Now Open

Why people choose to work with me

Why people choose to work with me

I’m so excited for the next round of The Up Level Program and the caliber of business owners who are enrolling and interested in joining us. 

And speaking of caliber.

I know that there are a LOT of coaches out there. And I’m honored that you’re considering working with me, but I know I have to answer an essential question for you.

Why this? What makes The Up Level Program and working with me different?

I won’t speak for others, but I can confidently say that clients who have worked with me have achieved the following during this time:

  • Closed investor deals
  • Launched online programs and offers
  • Gained clarity and confidence to take aligned and inspired action on their goals

Most business coaches out there are not certified, don’t have business degrees, and have not built award-winning companies.

And most business coaches have not had to move countries, reinvent, and start over from nothing multiple times in their life.

I have.

I moved to the UK with only my wits, no job, and a 50lb bag. Within six months, I had landed a job in the back office of a prestigious Wall Street Brokerage firm where I worked my way up to a sales desk in four short months.

From there, I asked for a transfer to NYC. That wasn’t the job that would help me reach my full potential. So I used all the tools I learned from my life coach to reinvent myself and start my Pilates Brand in Boston.

I built that brand to award-winning status in record time. It’s then that I realized I wanted to pay the gift that coaching gave me forward to others, so I got certified as a life coach.

When you work with me, you get access to all of this, including my 15-years of international business experience.

What I teach in the Up Level Program isn’t regurgitated theories and textbook blueprints. All the work we cover is discoveries, strategies, and tools that I, myself, have implemented, tested, and acquired that allowed me to pivot, innovate, and thrive despite the odds. And these are the exact processes I use to help my clients achieve success too.

Now more than ever, I care deeply about helping business owners innovate and build successful and sustainable companies.

As an entrepreneurial community, we hold power to help the economy heal while having a tremendous impact on our communities. And I want to help you achieve that impact.

So, if you’re ready to allow yourself to receive and accomplish ALL of the above – then I’d love to invite you to join us in the Up Level Program!

There is still time to take advantage of the early-bird offer and join the group of high-level thinking individuals who have already signed up!

Click here to pave the way to sustainable business growth and innovation.

Registration for The Up Level Program is Now Open

Building A Sustainable Business That Offers Wealth & Freedom w/ Nicole Morong CFP®

Building A Sustainable Business That Offers Wealth & Freedom w/ Nicole Morong CFP®

Today’s episode is all about empowering you to start taking the necessary steps to leverage your financial portfolio and create more freedom!

Nicole Peterkin Morong is a financial planner and CEO of Peterkin Financial; she’s also a speaker and a published author. Nicole Peterkin has been in practice since 2011. As an advisor, she emphasizes using money as a tool to get the lifestyle you want instead of viewing it as the obstacle to that lifestyle.  You can purchase her book, If You Love Your Family, Save Like It, on her website. 

In the Episode, Nicole answers the following questions:

  1. I’m all about higher profits and helping clients create freedom, which is why I love that your approach to money is different from most other certified financial planners. You help your clients leverage their financial portfolio to build sustainable wealth and the lifestyle they want. I’m curious, what specifically made this your focus?
  2. You’re the author of your book: If You Love Your Family, Save Like It —
    What made you decide to write this book?
  3. I admire so many things about you, and one of them is that you live your business philosophy. You retired your husband from his job last year after he got laid off, and despite a $100K cut in income, you were able to absorb this loss without it having to change your lifestyle too much. How were you able to do this?

  4.  Right now, you’re on an extensive work-action in California. For our listeners who crave more freedom like this — where would you tell them to start?
  5. What do you find is usually people’s biggest hurdle or reason why they are financially disorganized? And how is that affecting their business and ability to build wealth? 
  1. Can you tell us a little more about specific business systems that you focus on to help business owners plan proactively vs. reactively in their business that will help them create more freedom? Where can they start?
  1. You recently launched a new program called Next Level Profits — how will this program help clients get more organized, create leverage and sustainable wealth?
  2. Where can people find you and learn more about your services and Next Level Profits? — Visit her website here, to learn more about this incredible program that will help you leverage your business and assets to create financial freedom.

Registration for the Up Level Program is Now Open

Do you see your business as your baby? (be careful!)

Do you see your business as your baby? (be careful!)

Clients often come to me because they’re exhausted and tired. They have lost the joy and passion for their business, and they’re ready to pack it all in and start over. 

I can relate to this feeling because it’s precisely what I did in my first business. I worked so freaking hard to build my pilates brand up to award-winning status that I completely burnt myself out. 

And so, in a few short months, I got rid of it all: my precious baby that I spent so much time and energy turning into a success. Yet, I couldn’t wait to get rid of it pronto.

And that’s precisely where it all went wrong. 

I still viewed my business as my baby and treated it like a nervous helicopter parent, despite its flourishing into a great success. 

And this attitude cost me dearly. 

I was unable to take a step back and separate myself from my business. 

I was unable to release control. 

I took everything personally. 

I reacted with my emotions instead of responding and adhering to what the business needed.

In the seven years that I’ve been running my award-winning coaching practice, I’ve seen almost ALL business owners I work with make the very same mistake.

And for this reason, we spend a lot of time in the Up Level Program to redefine your relationship with your business.

I also share a scientifically-proven method to step into a more strategic mindset through my Up Level Formula that will increase your awareness of how “mental dynamics” and learned behaviors influence your results and inability to free up time.

Click here to redefine your relationship with your business and unlock more freedom!

Registration for The Up Level Program is Now Open