How To Get The Most Out Of Your Evergreen Content


Paige Burns, founder, and creative director of a full-service video production agency, shares her expert advice about how to get the most out of your evergreen content and reveals what has helped her become a better leader in her business. 

  1. How To Get The Most Out Of Your Evergreen Content

  2. Reframe Failure As A Way To Improve Your Business Processes 

  3. Why Repeatable Processes Can Help You Get More Streamlined And Strategic

  4. How Community Can Help You Overcome Fears And Self-Imposed Business Limitations

  5.  How To Get Access To The Best Entrepreneurial Peer Group 

How To Get The Most Out Of Your Evergreen Content

When it comes to evergreen content, the best advice I can give all my clients is: Repost, repost, repost! 

When you invest in evergreen content (especially video), you should be sharing it more than one time. So many people worry about posting the same thing twice, but if you have new people looking at your brand and your content constantly, you need to make sure that piece of content you spent time and money on reaches them!

Reframe Failure As A Way To Improve Your Business Processes

I think failure has really helped me improve as a leader. Last year I hired someone who wasn’t the right fit, and what I’ve learned from the experience has improved my leadership skills by tenfold. 

Re-examining my hiring process, as well as my onboarding and management skills has led me to some big a-ha moments and, ultimately, more successful team relationships.

Why Repeatable Processes Can Help You Get More Streamlined And Strategic

My biggest tip for getting more organized and strategic is to build repeatable processes. 

I don’t consider myself a very organized person (hello ADHD), but my clients often comment on how they love my organization! That’s because what they’re seeing is a system I’ve created that I’ve gone through time and time again. 

Creating a system that works and using it as a guide alleviates the stress of “what’s next” in the client workflow. 

How Community Can Help You Overcome Fears And Self-Imposed Business Limitations

Community has always been the most helpful thing to help me overcome fears and self-imposed limitations. Surrounding yourself with people who believe in you – and who will give you the kick in the ass to tell you that you’re acting out of fear – makes all the difference.

How To Get Access To The Best Entrepreneurial Peer Group

I love the people in this community! Everyone in Business Growth Achievers is a strategic, high-level thinker. The group is supportive and full of valuable knowledge.

To learn more about the Business Growth Achievers accountability group, you can join here: Business Growth Achievers.

You might also be interested in pinpointing exactly what you need to do next to increase your business’s profits and create more freedom. Take five minutes to take this quiz and you’ll not only unlock accelerated business growth, you’ll also get the resources to help you! Click here to take the quiz now. 

About Paige Burns

Paige Burns is the Founder & Creative Director of Main Paige Media, a full service video production agency. She has always loved telling stories. Her video production experience has included production for broadcast, web, mobile, and more. Today, as the founder and creative director of Main Paige Media LLC, she thrives through working with leaders and business owners to help them bring their own unique stories to life through the power of video. Paige and her team love working with people who are driven by their mission. In her words, she loves clients who truly “give a shit” about their impact. Whether that’s by increasing your revenue, saving you time, automating your processes, or building your relationship through brand recognition, Paige wants to ensure your videos give you maximum results.

If you found this article useful, I also recommend reading this article:  “Three Tips To Build A Magnetic Brand”

And if you’d like more resources to help you expand your business, check out: 

Work with me: Book a 1:1 consultation with me here

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